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Browse more articles from the Gym Insight blog. Tips, stories, and resources for gym owners and fitness professionals

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Newsletter 33: August Edition

Newsletter 33: August Edition

The Gym Owner’s Newsletter Ed. 33: Master Your Financials Like a Shark 💡Ryan Hetherington’s Journey with Full Armor Fitness  Boost profits with real-time data like a Shark! Plus, discover success stories and expert tips for other gym owners. 🏋️ ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ […] Newsletter 33: August Edition first appeared on Gym Insight Blog.

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The Largest Untapped Growth Opportunity: Attracting the Anti-Gym Crowd

The Largest Untapped Growth Opportunity: Attracting the Anti-Gym Crowd

More than half the population has anxiety about working out at the gym for one reason or another. If you can attract this anti-gym crowd to give your gym a go, your memberships will soar! The Largest Untapped Growth Opportunity: Attracting the Anti-Gym Crowd first appeared on Gym Insight Blog.

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Full Armor Fitness’ Ministry of Steel: Strength for Those Who Carry Weight

Full Armor Fitness’ Ministry of Steel: Strength for Those Who Carry Weight

Ryan Hetherington and his wife Lexie have tripled the number of members in only three months at their gym Full Armor Fitness. Full Armor Fitness’ Ministry of Steel: Strength for Those Who Carry Weight first appeared on Gym Insight Blog.

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Turning Your Gym into a Content Studio: Monetizing YouTube and TikTok as a New Revenue Stream

Turning Your Gym into a Content Studio: Monetizing YouTube and TikTok as a New Revenue Stream

If you have a brick-and-mortar gym, then you already have a facility ready to produce content that can generate serious revenue. Using your fitness facility as a content creation hub will enable you to monetize your fitness content on social media. Bottom line, it is a new revenue stream you must start exploring.  Many gym […] Turning Your Gym into a Content Studio: Monetizing YouTube and TikTok as a New Revenue Stream first appeared on Gym Insight Blog.

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The Best of the Haters: How to Take Negative Gym Reviews As Constructive Criticism

The Best of the Haters: How to Take Negative Gym Reviews As Constructive Criticism

There is a not-so-fine-line between constructive criticism and just being hurtful. We all know some people will leave negative reviews online no matter how perfect your gym is. It comes with owning a business. You can’t please all of the people all of the time. However, there could be grains of truth in the most […] The Best of the Haters: How to Take Negative Gym Reviews As Constructive Criticism first appeared on Gym Insight Blog.

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July Newsletter: Automated Messaging Will Improve Member Retention and Engagement

July Newsletter: Automated Messaging Will Improve Member Retention and Engagement

The Gym Owner’s Newsletter: How Automated Messaging Will Increase Revenue and How Gym Size Doesn’t Matter in Regards to Profit Automated messaging increases engagement. Science says add more protein! Big profits in small spaces. Hybrid training is a revenue stream to consider! ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ […] July Newsletter: Automated Messaging Will Improve Member Retention and Engagement first appeared on Gym Insight Blog.

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Micro-Content That Delivers: The Algorithms for Creating Successful 60 Second Gym Videos

Micro-Content That Delivers: The Algorithms for Creating Successful 60 Second Gym Videos

Social media is one of the highest-ROI marketing channels available to gym owners today, and it’s essentially free.   Yet most gyms are leaving massive opportunity on the table. Many post nothing at all. Others post videos that actively hurt their brand: staff members dancing awkwardly, random clips with no context, or meaningless “fun” content that […] Micro-Content That Delivers: The Algorithms for Creating Successful 60 Second Gym Videos first appeared on Gym Insight Blog.

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Navigating Rising Equipment Costs: The Best Strategies for Gym Owners in 2026 and Beyond

Navigating Rising Equipment Costs: The Best Strategies for Gym Owners in 2026 and Beyond

The cost of strength and cardio equipment could determine whether your gym makes a profit this year. Gym equipment is 20 to 45 percent more expensive than it was just two years ago. Increasing costs for steel, rubber, and certain electronics are driving the inflation, right along with the rising price of shipping and manufacturing. […] Navigating Rising Equipment Costs: The Best Strategies for Gym Owners in 2026 and Beyond first appeared on Gym Insight Blog.

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ACV Secrets: Increase the Monthly Amount Members Spend Without Raising Membership Fees

ACV Secrets: Increase the Monthly Amount Members Spend Without Raising Membership Fees

The fitness industry is a highly competitive field as gym owners try their best to beat the competition. However, as gyms battle it out with the opposition, they also have to make a profit. And when gyms raise membership dues, members start to think about going elsewhere. Members are more price-sensitive with so many options […] ACV Secrets: Increase the Monthly Amount Members Spend Without Raising Membership Fees first appeared on Gym Insight Blog.

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