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About Gym Insight

Gym Insight is intuitive to learn, easy to use, and focused on the profitability of your business. It was created out of simple frustration for the products that existed at the time. Every one of them seeming to have been cobbled together to solve the problem of billing. But we wanted more than just a computer program to bill members for us – we wanted a solution! Gym Insight isn't just a bullet point list of features, it's a framework for membership organizations that solves the real problems you face every single day.
Created by a gym owner for gym owners
Created to focus on sales and revenue generation
Created by an experienced computer engineer
Created to let you focus on running your business
Created to promote profitability
Created to make sales effortless

Meet Our Sales Team

A man with a blue shirt and a black dog laying on a couch.
Head of Sales

Anthony Pasquale

The longest-serving employee at Gym Insight since 2008, Anthony is known for his passion for helping gym owners thrive. Originally from New York, Anthony moved to Las Vegas at 21, working in sales at car dealerships before transitioning to managing gyms, where he met Gym Insight President Lawrence Fagan. This meeting sparked a collaboration that revolutionized gym management software.

Far from being a typical software salesman, Anthony offers invaluable guidance to help gym owners succeed at every stage of ownership, providing services such as gym audits to promote club growth. Outside of work, he enjoys spending time with family, DIY projects, flying drones, and working out.
Sales Manager

Natalia Schulte

Natalia's lifelong love of fitness is apparent from her 15 years of experience as a Pilates instructor and personal trainer, holding a Balanced Body comprehensive certification, NASM CPT, and many other fitness certifications. Her specializations included post rehabilitation, active aging, and pre-and post-natal clients. She is still teaching Pilates in her hometown of Las Vegas. Having experienced the fitness and recovery benefits firsthand she will always be passionate about helping others experience a better quality of life through movement. Natalia's background also includes banking, technology sales, luxury hotel management, and Pilates studio management.

With the Gym Insight team since 2022, she loves helping gym owners streamline their operations and become more profitable while doing so. She also sings and has played multiple instruments throughout her life, but her main priority is her 3 beautiful children who are enthusiastic about fitness like their mom.
A woman in a pink tank top doing a handstand.
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Sales Executive

Angela Jackson

Angela Jackson is a Software Executive at Gym Insight with more than 10 years of experience in sales, customer service, and client support across banking, education, and software. Since joining Gym Insight in early 2025, she has grown from a support role into a key member of the sales team, helping gym owners evaluate software, access control, billing, merchant processing, and onboarding with clarity and confidence.
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Angela is especially passionate about helping small business owners find solutions that truly fit their operations. She takes time to understand each facility’s goals, challenges, and growth plans so clients feel supported long after onboarding.
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Outside of work, Angela is a dedicated wife and mother who homeschools her children while balancing a full-time career. She enjoys fitness, family time, arts and crafts, and camping, and brings the same discipline, preparation, and care to both her personal and professional life.
Onboarding Specialist

Chuck Pickett

Chuck brings a unique combination of fitness industry leadership, military service, and technical expertise to Gym Insight. A U.S. Navy veteran and former government IT analyst, he holds a Business Administration degree and four master’s degrees spanning business management and information technology. After transitioning into the fitness industry, he advanced from sales to general manager of a Southern California health club, gaining firsthand insight into the challenges gym owners face. Since joining Gym Insight, Chuck has transitioned from customer support to Onboarding Specialist, helping business owners discover and implement solutions that simplify operations. He believes technology should make life easier, not more complicated, and takes pride in helping customers succeed.

Outside of work, Chuck is a devoted husband, father of three, and proud pet parent to eight cats and a dog. A lifelong learner and natural problem-solver, he enjoys cooking, reading, and games of all kinds, including tabletop, card, and video games. His background as a military instructor and business leader reflects his passion for teaching, mentoring, and helping others achieve their goals. Chuck approaches every interaction with patience, integrity, and genuine respect for others.
Photo of Chuck Pickett

Company Timeline

The Beginning

Lawrence Fagan builds an internal software program to streamline management of his five gyms. Names the gym management software “Insight.” Designs industry’s first correctly working door controller.

2007
2008

It's Official!

Gym Insight LLC founded in Las Vegas Nevada.

First Customer

Gym Insight Logo introduced

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First install of Insight into a health club. Gym grew from 300 members to more than 1,200 members within a year.

2010
2011

Expanding Out

Select team of private gym owners begin beta-testing software.

The Basics

Official Gym Insight blog launched.

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Location Dashboard goes live.

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24/7 door system available.

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Insight software now allows users to:

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  • Visualize sales and membership data
  • Track/view commission sheets/reference reports for accounting payroll
  • Log personal training sessions
  • Track key metrics on dashboards
2012
2013

Fully Functional

Insight V1 design provides a seamless platform for member management, billing, access, sales and payroll.

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Sales Guru® V1 offers gym owners a painless one-minute sign-up process for new members.

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Multi-club support simplifies switching between locations.

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Gym Insight breaks the 1,000-client barrier.

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Enters the Canadian gym market.

Steady Growth

Integrates MailChimp into Insight platform.

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Launches Automated Account Management services:

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  • Credit card processing enhancements
  • Handle collections
  • Notify members of payment delinquencies

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Calendar feature released.

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Gym Insight grows to serve more than 2,000 fitness businesses.

2014
2016

New Sales Tools

Sales Guru V2 available on mobile/tablet.

Less Paper!

Insight Member Management grows functionality. Now includes:

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  • Paperless contracts and digital signatures
  • Membership class reservations
  • Website calendar widgets
  • Automated task feature — eliminates yellow sticky notes!
2017
2020

Member Portal

Member’s App launched as a web-based version.

Mobile Phone Access

Unveiled Digital Keytags, a QR-encoded digital credential for secure door access.

2022
2023

First Class App

Member’s App available as a free, app store app, providing door access, messaging, reservations, and member history.

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Gym Owner’s Newsletter debuts

Industry Best Access System

Introduces flat monthly payment plans with Price Lock Guarantee

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Announces Recurring Scheduled Payments — perfect for automating payments by personal training clients and for club services.

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Significant Insight Access upgrade — now runs in the background and during computer updates

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Force Unlock and Remote Control available for mobile devices

2024
A man wearing sunglasses and a pink shirt.
Just because your business is small doesn't mean your profits should be.
~CEO Lawrence Fagan