Insight

The costs and concerns with bringing recovery equipment into your gym.

Generational differences in your members and how to effectively support and communicate with each group.

This article provides guidance on building a healthcare referral program within your gym or fitness center.

This article gives advice on how to bring customers back into the gym after the pandemic shut down using techniques from the public relations industry.

This article covers basic sales training steps for fitness club employees and how their core knowledge will become their best tool.

This article encourages gyms to work together to sell the idea of "health clubs as healthcare" by standardizing practices and lobbying lawmakers.

Resources available to gym businesses to cope with financial loses due to the pandemic.

This article helps gym owners learn how to use surveys to communicate and learn from members.

How to incorporate a digital business offering into your brick and mortar gym. This way, your clients go to your website to find classes to support their goals.